Main Characters + Supporting Roles
In this lesson we are going to:
Logo design
Additional visual elements that support a brand
What you will need:
Visual Language Map
We Believe's or I Believe's
What do, Who, How, So That
Maybe: the cards you have pulled thus far
Of course, feel free to have you other writings nearby. This is the list I recommend, because they have more personality to them and less structure. I find that easier to translate into design work/play. For example, I get a better feel for what I will design for a client through our conversations that reading their mission and vision statements. What we design should certainly feel aligned with this things, because all writing should now be contained within a certain 'feeling' of brand/self, but pulling from the deeper, inner spirit of your brand, I believe creates a more potent 'call' to potential clients.
Exercise #1 Anatomy of a Logo
Exercise #2 Sigil Logo Practice
This is a good practice, even if you don't intend to do a sigil logo. You can still do this as a sigil for your web business, to imbue a certain energy, and add it to your web-weaving altar. I make sigil like this fairly often and with the moon phases, as a way of interacting with my web on multiple levels of focused attention.
