The Hag School


The Hag School is a global storytelling school founded by author and teacher Danielle Dulsky, offering immersive courses, long-form trainings, and community-centered learning rooted in myth, ritual, and personal transformation. Ritual Creative Co. has served as the creative partner for the school since its inception, shaping the brand world across identity, digital presence, program architecture, visual language, and long-term creative direction.

Our studio developed the full visual and narrative system behind The Hag School’s online platform, including brand identity, web design, program landing pages, digital classrooms, video environments, and all graphic assets for its multi-month teachings. We continue to support the evolution of the school through ongoing design direction, marketing collateral, and visual systems for retreats, courses, and community offerings.

This collaboration represents a multi-year, multi-disciplinary partnership that has supported the growth of a global learning community — creating a cohesive, resonant brand world that holds both depth and accessibility.

Scope: Brand Identity, Website Design, Digital Classroom Design, Visual Systems, Creative Direction, Program Architecture, Marketing Assets, Ongoing Brand Stewardship.

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