Create Marketing that Matters
Now that we have defined the mission and vision of your brand, and created the visual elements that support your brand's personality and purpose for being, it's time to define your messaging and brand voice for marketing - before we move into designing your website. This is the final module in the Ritual Branding process, which completes the foundational basis for which your web will be properly supported.
Module 3 Intentions:
Define the container for marketing your brand
Create a system for consistent marketing efforts
Develop marketing templates for branded content
This module is about speaking the truth of our brand. We want to dig deep into our reasons for connecting with our audience and feel into what you want to say to them, why it's important for your voice to be seen and heard, and how your commitment to keep showing up will develop trust with your people, helping them say 'yes' to what you have to offer. For these reasons, we will be using some vocalization in our grounding ritual.
So do this in a place and time that you will feel comfortable and free to create sound. As always, feel free to light your web-weaving candle and light some holy smokes, if you wish.
Module 3 Grounding Ritual:
Optional Spotify song suggestion HERE
Card Pull: Voice